BBA, possesses Turkey's leading fashion brand Beymen under its belt and is the world famous Italian brand Benetton'srepresentative in Turkey., BBA preferred EKOL on its collaborative search with Carsi for a practiceslogistics outsourcing partner.

Since Carsi stores are in central residential areas and serves to consumers with larger stores and Beymen & Benetton have a widely spread but smaller in size dealer and branch structure, business models and logistic processes offered to these two distinct organizations are totally different.

EKOL, consolidated logistics operations of two organizations in a single facility, thus provided millions of units of storage capacity with minimum space and created synergy for both.Since the location of the products is no longer important in a system where units are handled by barcodes independent of type, color and size , flexible capacity utilization across two organizations is taken as a volume-cost advantageAdditionally, synergy created in widespread distribution network by sharing the same premises with the other organizations in the widespread distribution network, returned to the corporate as a benefit.